5 Ways How To Get More Followers On Instagram — The Right Way.
Since the dawn of social media, follower count has been one of the measures of success of an account, and one of the hardest things to master.
There have been countless hacks, tips, and theories on how to quickly grow your follower count, but what a lot of them don’t take into consideration? Organic growth.
We’re talking no bots, no engagement pods, no follow-for-follow, just followers who like what you do, and may one day be ready to buy.
In the eternally evolving world of social media, which has seen an upswing in paid ads and continuous platform changes, organic growth has some consistent strategies that can be in place for both the short and long haul.
Some of our favourites? We thought you’d never ask!
Create great content
‘Well, duh,’ you’re thinking. But when we say great content, we mean content that contains value that speaks to your ideal client.
You know your IC best: what do they want to see, how do they want to be spoken to, what are their pain points? Identify those items, and create content that reflects it.
Post Regularly
Regular posting can feel so difficult, but is one of the best ways to stay front of mind and grow your account. Not only do you drive engagement from your current followers, but it will help you show up on the For You Page, or as suggested content.
Be a Part of the Community
Whatever industry you’re in, get out there and find your people. Then engage, engage, engage. Leave meaningful comments, share others’ posts, and be a visible participant in your industry’s social media presence.
Remember, you get what you give, so ditch those one-word replies, and leave comments that share a perspective, build on the original thought, or share what you learned.
Add Topics to Your Reels
While hashtags still do their thing, Instagram rolled out “Topics” last year for reels. This lets your reel be categorized so that the IG algorithm can match it with viewers who have shown interest in similar content. Think of it as a matchmaker for social media.
Analyse Your Data
The numbers never lie. Even if you think you’ve been putting out your best work ever, if your growth isn’t where you want it to be, you need to adjust your strategy.
It can be hard not to take numbers personally, so think of it as a business exercise (because it is!), and see what content is resonating, and what is falling flat. Keep an open mind when creating content, and don’t be afraid to experiment!
Organic growth is a long game. It’s about putting in the work before, during, and after you post, to create the best profile and content you can, so you can connect with your audience.
If you’re still struggling, For The Love of Socials is here to help!