Client Spotlight: The Tack Shop Singapore
We have a special spot in our hearts for The Tack Shop. They were our very first client!
We’ve been working together for almost a year, and have helped to grow their Instagram into the biggest equestrian retail account in Singapore. As a niche business, we had to get creative to create content that resonates with their ideal client, and their growth shows that we’ve got the formula just right!
The Client
As the ONLY equestrian shop in Singapore, The Tack Shop is literally one of a kind. They cater to the needs of horses and riders in Singapore and Asia, and carry over 50 equestrian brands, the largest range in South East Asia. They’re experts in their field, and support the equestrian community in Asia with their specific and specialised needs.
For The Love of Socials Suite of Services include:
- Social Media Management (Busy Bee)
- 2 Feed Posts & 2 Reels per week + 1 IG Live
- Monthly Content Creation Shoots
- In-House Social Media Manager
This package offers the most comprehensive range of our services to ensure that strategy is created, executed, and tweaked accordingly.
The Results:
As with any specialised market, getting the magic formula right can take time. And that’s okay!
It’s being adaptable, looking at your data and results that get you to where you need to be. It took us a few rounds of trial and error to find the best kind of content for The Tack Shop’s socials. They have a primarily younger social media-savvy audience, so we focused on trendy content that entertains and educates.
We are so proud of the growth that The Tack Shop has experienced since we’ve been working together. Not only do they have the biggest equestrian retail account in Singapore, but they have also expanded their physical location (twice!) and have grown their team from 2 to 7 members.
Can you say growth?!
Kind Words from Audrey of The Tack Shop:
“I have been working with Adel since she was with an agency and was her first client when she opened up on her own. Adel is conscientious, detail-oriented, creative, and has a wealth of Social Media know-how. I will probably never hire another Social Media Manager for my business!"
Let For The Love of Socials be a part of your marketing team here.